Dreame Enters EV Market with 'Nebula' to Challenge Zeekr and BYD
Chinese consumer tech giant Dreame has confirmed its entry into the electric vehicle sector with the 'Nebula Concept,' positioning itself as a direct premium rival to Geely’s Zeekr. Leveraging a strategic retail partnership with Harvey Norman, Dreame aims to disrupt the traditional dealership model and capitalize on the growing demand for high-tech, lifestyle-integrated EVs.