# Royal Challengers Bengaluru

Type: Company

Source: Startup Intelligence Brief — https://getstartupbrief.com/entity/royal-challengers-bengaluru
Canonical HTML page: https://getstartupbrief.com/entity/royal-challengers-bengaluru

## Timeline

- **2027-03-01**: Revenue Milestone Target — Projected date to hit the ₹100 crore revenue milestone.
- **2026-04-01**: IPL Season Activation — Marketing campaign begins as official hair care partner for MI and RCB.
- **2026-03-25**: Omnichannel Rollout — Products become available across Amazon, Flipkart, Blinkit, and Zepto.
- **2026-03-14**: Official Brand Launch — KT Professional announces the launch of KT Men with a science-backed grooming range.

## Recent coverage (1 stories)

### KT Men Enters Indian Grooming Market with ₹100 Cr Target and IPL Partnerships
2026-03-15 00:35:36 · Sentiment: Neutral · Impact: 5/10 · Sources: 3

KT Professional has launched KT Men, a science-backed grooming line, leveraging high-profile partnerships with IPL giants Mumbai Indians and Royal Challengers Bengaluru. The bootstrapped brand aims for ₹100 crore in its first year, targeting India's rapidly expanding male personal care sector through a multi-channel distribution strategy.
Full story: https://getstartupbrief.com/story/kt-men-launch-ipl-partnerships-grooming-market

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